Economy Hurting Your Business Time To Promote Wisely!

The question is do you spend marketing dollars during such hard times?
Now is not the time to spend 1,000's of dollars on commercial ads, and billboards but, it is the time to do small scale promotions. Here are a few examples to get you started.

If you own a store front:

Collaborate with the local library and do a community based event (story-time, how to class, coat drive drop off at your location)

For both home based and store front businesses:

Get promotional products that identify who you are for example - A computer technician looking to stir up business might give out personalized cd-cleaners, or a hair dresser might want to give out a free comb with every purchase with her name and phone number imprinted on it. These kind of items cost less then 1.50 each and have great impact.

Remember part of marketing is branding your name so that people remember who you are if you are consistent with your marketing plan your repeat business will be successful and your new business will be even more successful.

For more information on these products or advice on how to promote your business visit my blog at http://LoveToPromote.Blogspot.com or visit my website directly at www.LoveToPromote.com

This article was written by Leslie Prohaska owner of Love To Promote

Brand Yourself

While there may be hundreds or thousands of people who share your “job title” there is only one person who does what you do – YOU!

How do you define what you do to others? How do you make yourself stand out in the crowd?

Step 1 – Define your purpose. What is it that you want to achieve? What is at the core of who you are? Once you know (and I do mean KNOW) what your core values are, you will become more passionate about your business. If you are working only to make money, then you are stuck in the J O B mindset. If you are working to bring greater meaning and fulfillment to yourself, then the money will follow.

Step 2 - Define your market. How can what you do best serve others? Who are the people or businesses that can most benefit from your service or product? Write it down. Define the characteristics of your perfect customer/client. See them in your mind. See how you benefit their lives and business by doing what you love to do.

Step 3 – Consider giving yourself a new job title. If you step outside your home or office and throw a rock, odds are you will hit someone who calls themselves a web designer. While most people tell others I am a web designer, I define myself as a Marketing and Internet Master.
Wouldn’t you rather do business with a Master then with a mere developer?

I don’t simply create web sites and do search engine optimization. I teach people how to get themselves and their business out there, to be bold, achieve growth, think outside the box, make money and flash themselves into the public eye with reckless abandon because they are THAT great! I am my clients’ biggest cheerleader and show them how to brand themselves successfully. I do this via my blog, seminars, one on one consultations and web development work. As a result, I’ve been called a “Thought Leader” & “Marketing Guru”.

You can do the same exact thing with the confidence that you have no competition – because you are the only you on the planet. And there is NOONE who can do exactly what you do.

Now get out there – and do it!